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Contra this point, I actually think audio is an incredibly significant and underrated medium. Podcasts are just low-hanging fruit. Audiobooks are becoming their own art form, virtual assistants are just starting to figure out the terrain, "Her" is still an unrivaled movie.
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Podcasts imo a true problem-to-be-solved (in Clay Christensen sense) medium. Very few people actually prefer audio as a medium to consume information. It mainly solves the "boring commute" or "boring chores" problem. Change my mind.
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