World-building is addiction engineering. Making stories enjoyable is lower priority than triggering must-finish-series and collect-all-references instincts.
Terry Pratchett runs on mild addiction and okay storytelling. I think I’ll complete major arcs but am unlikely to reread.
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By contrast, Douglas Adams universe is not built coherently enough to trigger or sustain the addiction/completion instinct. It is random acts of patchy, pointillist, impressionist worldbuilding. But is highly rereadable because enjoyment factor is much higher.
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Replying to @niftynei and @vgr
vgr I can’t believe you were going to let me miss this 

