A growth-and-future oriented mind relates to memories in a very different and unnatural way that requires a kind of learning. You have to remember in ways that don’t let the future be imprisoned by the past.
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Hmm, I think I disagree. I think my point of divergence with your chain of reasoning is here: "when the desires become legible enough to pursue via a simpler mechanism than recreating the remembered experience" - there is not always a simpler mechanism, legible is not always hard
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If so then the minimum viable reactionary attitude is not zero
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OK flesh this out for me with examples of a few design-y brands: What is the sentimental memory that drives Apple iPhone branding? What about Porsche say? (the archetypes operating in this one are obvious, where is the "reactionary" bit?) Or whichever you prefer
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is every instance of prior performance -> trust -> "brand promise" (in branding speak) reactionary and/or automatically a cargo cult? Then how do you get to mass market consumer products at all...?
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