Has anybody written anything about the art of throwing money at a problem?
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oh that one is just called failure :-) Can you think of any success story where they had zero strategy and just threw $ at the problem?
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PayPal's referral marketing strategy involved literally paying tonnes of users to sign up their friends. They threw about $60-70m at this and it worked out https://www.referralcandy.com/blog/paypal-referrals/ …pic.twitter.com/TailEvuFSt
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The size of the global management consultancy market should give you the size of the problem of money as a substitute for strategy.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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