rewatched the first two eps of mad men last night. was always crazy to me that some people thought it glamorized a bygone set of social mores. it’s so obviously bleak. straight-up macabre.
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I think it does both. There’s no conflict. Glamor is always a bit macabre. The macabre is not always glamorous though.
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"glamorous" as an aesthetic is different from "glamorizing" as an adjective. latter implies a condoning admiration. you're right that it has glamor though, and that that contributes to the macabre aspects of the show. alluring veneers, etc.
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But the adjective does derive from a particular form of valorizing by aestheticizing. Death Becomes Her, Dorian Gray explore other corners of it.
Also something something vampires. “Glamor” in true blood is literally a vampire move

