TUG

@undrstndng

People hire The Understanding Group (TUG) when they need to find a better way to organize + manage complex information

Ann Arbor and Grand Rapids, MI
Joined February 2011

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  1. 16 hours ago

    Another episode of our previous Sunday Services now available for re-listening: and indulge in ~ hours of conversation about information architecture Includes a full transcript. Podcast coming soon!

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  2. Jan 27

    On this day in TUG history: From: Richard Saul Wurman Date: Thu, Jan 27, 2011 at 6:24 PM Subject: Re: Quick question about TUB and TOP MAKE THE U BOLDER & USE THE TOP ONE Richard Saul Wurman (401) 848.2299 rsw@wurman.com

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  3. Jan 15

    In-depth interview with TUG's as part of Jennifer Rash's series Conversations About Design 😎

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  4. Jan 12

    Today is the 2nd Sunday of January, so it's time for another TUG Sunday Service! Live today at 12pm Eastern Standard Time: Join us on ZOOM ZOOM Meeting ID: 852 229 504 We'll talk about World IA Day, and everything else!

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  5. Jan 8

    Direct flights to Detroit are ubiquitous. What's not so well distributed is access to training in the tools and methods of information architecture. TUG workshops are offered 35 minutes from Detroit Metro Airport, and you can sign up for one right now:

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  6. Jan 6

    Messrs and in an unmissable conversation about context, architecture, language..

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  7. Retweeted
    Jan 6

    Andrew and Jorge in your ear on your commute this morning 🎧🤟👨‍❤️‍👨💕

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  8. Jan 6
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  9. Jan 6

    Coming Soon! World IA Day: in 25 Countries, 5 Continents "IA is elemental. We want to go back to the basics... Surprises are the rule – this is Practical IA, the balance between rigid, flexible and strong ideas." Save the date: Feb 22

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  10. Retweeted
    Jan 5
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  11. Jan 5

    Preview from the forthcoming TUG Sunday Service podcast: 's conversation in December 2019 with

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  12. 26 Dec 2019

    Four ways to invest your soon-to-be-recharged professional development budget: - Information architecture - User research design - Stakeholder alignment - Modeling for clarity

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  13. Retweeted
    27 Sep 2017

    The key to understanding the universe is knowing the naming of things.

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  14. 18 Dec 2019

    World IA Day founder and author of How To Make Sense Of Any Mess on the Mixed Methods podcast:

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  15. 11 Dec 2019

    "Now we’re getting to a moment when it’s more valuable to create impact and influence rather than an object in space. We’re beginning to see new ways to measure impact, and better ways to affect change"

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  16. 9 Dec 2019
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  17. Retweeted

    In less than an hour, live conversation about information architecture with one of its pioneers:

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  18. 7 Dec 2019
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  19. Retweeted
    25 Nov 2019

    My WUD keynote "The End of the World as We Know It" is now available in article format as well. Bit of editing, a few more sources, less pictures.

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  20. 27 Nov 2019

    We're thankful for our forebearers (polar, naturally) and Dutch uncles (to name just a few) and for so much more work to do, to make the complex clear. Let's keep going!

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