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Truth Initiative
@truthinitiative
We investigate, expose and amplify the truth about smoking, vaping, and nicotine through research, , community activism, and quitting innovations.
Non-Governmental & Nonprofit Organization Washington, DCtruthinitiative.orgJoined May 2009

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. issued 5 warning letters for 15 unauthorized products, requiring these companies to stop targeting youth with products that look like food, toys, & cartoon characters. This is a critical step in the direction of protecting our nation’s youth.
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Today, FDA issued warning letters to five firms for the unauthorized marketing of 15 different e-cigarette products. Each e-cigarette product is packaged to look like toys, food, or cartoon characters and is likely to promote use by youth. fda.gov/news-events/pr
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NEW from : The fight shaping up over government restrictions on #menthol & #nicotine highlights the longstanding resistance of the tobacco industry to regulations, despite corporate claims of support for a smokeless alternative.
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Today, FDA and released the results from the 2022 National Youth Tobacco Survey (NYTS), which showed in 2022, more than 1 in 10 middle and high school students (more than 3 million) had used a tobacco product during the past 30 days. fda.gov/tobacco-produc
A student going to school. More than 3 million students reported using a tobacco product in 2022.
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Progress: California voted to uphold a ban on most flavored tobacco products, including e-cigarettes and menthol cigarettes. Predictable: The tobacco industry is already suing to overturn it. More on from 👉
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Offering sweet, fruity, & minty flavors & ft. young models in ads are not the only ways e-cigarette companies appeal to young people. The e-cigarette industry is spending *millions* on tactics that help recruit young users, like discounts & sampling.
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Billions of dollars spent by big tobacco marketing their products comes in the form of discounts. That playbook is now being deployed for e-cigarette products as well. Read the report on how tobacco companies are using loopholes to do it
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