It's huge in emerging markets. Seen it first hand
I actually really like WhatsApp. One of the most utilitarian chat apps and everyone (except US and China) has it.
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And NZ and AU ;). I'm ok with it but the eventual Facebook spying is discomforting.
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There is very little Facebook sees to be honest. Plus iMessage and Messenger are such piss poor services I wouldn’t want to use them if they paid me for it
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