It’s rare that you observe a DTC brand rise in real time. On @drinkhaus.
A few elements:
1/ it has a modern luxe angle
2/ superior founder-product fit
3/ manufacturing competency
4/ founder endurance
5/ logistics excellence
6/ they understand media
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The funny thing about building great brands is that they are self-selecting.
Yes. Hopefully, that theory applies to them in a good way. Good luck to them.
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I am investor so, like the rest of my tweets, I am referring insider information to people who don’t have the same view of the data / metrics / or detail.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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