Product *and* distribution. The answer isn’t one over the other.
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Now look at the inventory turns, retail knows their profits right down to the cubic inch of shelf space and if your product isn't cutting it, its rapidly discontinued. It's a harsh world, don't believe me, try launching a CPG and try to get retail distribution.
Right. My point is great distribution and bad product can easily beat bad Dustro and great product.
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Not true. Ecommerce can and will drive a great product and drive retail demand and retail stocking. A bad or poor product with retail distribution will get killed and discontinued by retail regardless of great marketing
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Both can be true. Regardless, what we are saying is entirely subjective, so there's no "untrue" or "true", but I think we can all agree that there are shit products out there that make huge $$$ due to worldclass distribution.
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