I would say it's more influence than control.
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Disagree. If you don't own the newest pair of Yeezys or supreme you aren't "in". It doesn't matter if you like it or not. Your peers do, therefore it is a must have.
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The same goes for many different brands across many different niches.
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Ehh those are just fashion statements. It's no different than all these "country" folks wearing square toed boots and looking down on folks that wear yeezys. I actually had to Google what a Yeezy was
#notin
End of conversation
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