Today is the first day of a car free Market St. in San Francisco! This project is 100+ years in the making. Here's an amazing historical take by @peterhartlaub that traces the battle over Market St. back to a huge Burning Man-style bike rally in 1896!https://www.sfchronicle.com/oursf/article/Market-Street-is-car-free-A-salute-to-the-people-15012324.php …
"The 1896 coverage of the Market Street bike protest was whimsical, to match the scene. A reported 5,000 bikers pedaled with costumes and colorful lanterns. Floats were built and paraders wore macabre costumes." 



Yerdle co-founder,
built Zipcar's technology.
he/him