Director of Business Development & Growth @PlayAdoptMe. Prev @Hypixel @IGFestUK. note: put something funny yet deeply relatable before saving bio. He/Him 
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We celebrate numbers, but numbers aren't everything. The problem with caring too much about ever-increasing numbers is the same problem as capitalism - eventually the numbers go down, and that's somehow seen as failure, instead of a continuation of success
I am under no illusions: the numbers will go down eventually. This is okay - numbers usually go up during summer, down when school starts, then back up during winter holidays. So this whole sad situation purely in terms of numbers is like Summer arrived a few months early
Also most industry people know this, but CCU is typically a bad measure of success. People use it as an indicator because it's often the only publicly available information, but Daily Active Users (DAU), Monthly Active Users (MAU) and retention data are more consistent indicators
If your CCU (Players Online) is 100, that doesn't mean much on its own. Your total daily users could be 1000 people, could be 10,000 but only 100 are online. And peaks are just peaks - snapshots of a moment in time - averages over time are better measures less prone to anomalies
Hey I am wondering about the neon toucan and why it’s tail isn’t neon anymore was it just an accident or did you do it on purpose ?
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