Director of Business Development & Growth @PlayAdoptMe. Prev @Hypixel @IGFestUK. note: put something funny yet deeply relatable before saving bio. He/Him 
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It’s only better if it translates into sales, attention. E3 isn’t just press conferences. A lot of behind closed doors presentations, Q and As, and deals as well.
I'm well aware - as many of my biz dev friends will tell you, 95% of the value of E3 is meetings in hotel bars. This is not sustainable for a conference Q+As can be done on streams. "Closed door presentations" don't need to happen in one week in July in Anaheim
If publishers realise the cost of exhibiting and doing a big live presentation at E3 isn't worth the returns, they will stop attending. This drops the "business meeting" value of the event - less people = less meetings, this is what caused GDC to cascade and fail
As soon as the platforms dropped out of GDC, suddenly the value of attending for most publishers and studios and devs was zero because there was nobody to pitch to. Most of my friends quietly cancelled their flights before the event was cancelled because no platforms = no value
E3 doesn’t happen in July or Anaheim and the entire draw is having one place where the major outlets, devs and publishers will all be for a week. You don’t get that with Directs.
june and LA con center, my bad, but the point still stands. if E3 becomes a series of meetings in hotel bars with no live conferences and limited show floor present, that's the spirit of the event "dead" for most attendees + you'll see pubs/platforms/studios shift to other events
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