Director of Business Development & Growth @PlayAdoptMe. Prev @Hypixel @IGFestUK. note: put something funny yet deeply relatable before saving bio. He/Him 
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The terminology "visits" is a bit of a mis-nomenclature, since your game gets +1 visit every time you teleport the user from one place to another. Multi-place games benefit a lot more than single-place games, which explains the disparity in rate of gain between different games
Ultimately these numbers are what some people refer to as "vanity metrics" - they look good in a presentation, but they don't mean much. Daily Players (DAU), Monthly Players (MAU), avg session length, avg revenue per user, these are all quality stats you should be tracking
