we all share content on social media because it's public and that's what makes it great. memes, GIFs, jokes. but often times creators get shafted by parties that use their original content for profit without consent, credit, or payment. this problem needs to be addressed
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as a brand, we've been guilty of this ourselves. it's the wild west of online culture when everybody from food companies to meme curators to news publications are aggregating everybody else's content from wherever they found it, which isn't even the original source most times
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platforms will use other people's original content to build an audience then start selling products to that audience. brands will use other people's original content to launch ads. journalists will use other people's original content to break a story. it's happening everywhere
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the solution isn't clear because the freedom of sharing on social media is what makes it work. no one wants to pay to post memes or anything like that. but something needs to change in order to curb the exploitation happening to original content creators, whom we all benefit from
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for starters, you can support more sources who post original content, rather than ones that aggregate it. follow some of our favorites:
@NOTVIKING@MichaelaOkla @SJSchauer@captainkalvis@dubstep4dads@_coryrichardson@cottoncandaddy@shen_the_bird@kyleplantemoji@KeetPotatoShow this thread
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Enjoy the memes while you can folks. If we implement Article 13 controls here it will be the death of them. Not cool Steak umm.
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its just a tweet? Not like you get paid for tweeting by Twitter
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