A more on-brand Amazon bookstore would have just been a giant endless warehouse full of books, unstaffed & auto charges you when you leave
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This sounds like Jeff Borges, not Bezos so much
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This is a riff on the possibility to create an everything (book)store and why whatever Amazon did with their retail spots looks like a miss
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In any case, it's on the theme of maximizing customer delight but minimizing costs / materials
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also a reasonable way you could think of selling more kindles
End of conversation
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