If so, presumably there is an optimal amount of choice to want to make in a day, to feel healthy and satisfied? Choice diet?
Does choice fatigue have its opposite? Choice delight? (I wonder this when see options to add flavor to coffee.)
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(Peak of Maslow's pyramid here. Zeroeth world problems)
End of conversation
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variety
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or desire for variety? Desire to identify yourself through the choices one makes?
End of conversation
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