1/ Interesting biz opportunity for PoS validators: delegation membership benefits
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2/ In traditional business, firms leverage economies of scale to negotiate preferential terms & benefits from partners. For example, eBates can command large rebates and lowest prices from merchants because they can promise volume
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3/ Similarly, validators with significant AUM (and attendant reward cashflows) will be able to negotiate preferred benefits. Imagine delegating to a validator gets you free netflix subscriptions or free airline miles.
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4/ This model isn't new - credit cards compete for signups by offering diverse perks such as discounts, use of an airport lounge, etc. In the future, we will see validators compete for delegations on delegator benefits, diversifying away from just network security.
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5/ This is something can get an early lead on. PoS is just getting started, maturity will create lots of new opportunities for participants.
But if you’re too good at this, certain mega-influencers might decide to cut you down to size in the interests of decentralisation.