reddit does the same :/
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Replying to @Lady_Ada_King @slac
There's a funnel problem and Android-blindness. Both loom large in these conversations.
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Many product managers "know" that native apps have higher engagement. When they didn't with them, lo and behold! It's true.
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What they miss is that they aren't running a reasonable comparison unless they've also built a PWA.
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ugg...auto"correct" killing me. Anyhow, when they run native app experiment w/o PWA baseline, they select for *already* most engaged users
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The set of people who are willing to sit through a native app install, updates, etc. already find value from the service and want more of it
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Do we have examples of companies doing PWAs to compete to their native apps?Most are "Lite" versions. They are afraid of taking the big step
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Most of the "Lite" branding belies (near) feature equivalence: Twitter, Lyft, Flipkart, etc. Seriously, try both native and their PWAs.
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Replying to @slightlylate @firt and
And "lite" refers to the user value of not needing to wade through an app install. Also a nice way not to raise hackles of native teams.
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Remember that PWA teams inside orgs are often _insurgents_ against an all-in-on-native strategy.
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Replying to @slightlylate @firt and
That's why we need to find a way to give them real metrics to convince PMs to go Web. Love your Wego example Is their any written on this?
0 replies 0 retweets 0 likesThanks. Twitter will use this to make your timeline better. UndoUndo
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& Web Standards TL; Blink API OWNER
Named PWAs w/
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