The data I shared in this talk keeps me up at night. The web is going gangbusters on desktop -- but it's dying, *actually dying*, on mobile, where users now live. Why? Sites built for desktop shoehorn'd into phones & policies that undermine browser choice + web competitiveness.https://twitter.com/FronteersConf/status/1181295096752492550 …
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Replying to @slightlylate
I totally agree, and your talk was powerful and persuasive. BUT giving devs powerful tools, that work well on their devices, and then expecting them not to use these tools is a losing proposition. The solution needs to be at the platform level, or at the very least in the tools
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Replying to @DanShappir
I feel you: https://github.com/slightlyoff/never_slow_mode/blob/master/README.md … Thoughts/comments appreciated in that repo!
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Replying to @slightlylate
"teams turn on NSM to provide guardrails, ensuring ... devs do not stay from the golden path". Guardrails and badges are nice, but to make NSM a real goal for dev teams, there must be significant incentives, e.g. NSM sites appear first in search results. Would Google go there?
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Replying to @DanShappir
The point of the opt in is to help unlock clear incentives, ala the TLS transition.
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Replying to @slightlylate
I understand. But for TLS a badge was good enough, since it informed me if MY OWN SESSION was secure or not. Badge not incentive for perf IMO, because if perf of my session is good enough then I don't care if no badge. And if perf is bad, having a badge is no comfort.
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Some of the history of the transition is easy to forget:https://webmasters.googleblog.com/2014/08/https-as-ranking-signal.html?m=1 …
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Replying to @slightlylate
And it was great! Do the same for perf. Because what I know about the Google Speed Update is: "will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries" And nothing about NSM
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