John SiracusaVerified account

@siracusa I think you're off base on this one. I just did exactly that to some non-techie folks in the office and nobody stumbled.

@siracusa To be fair, I was looking for something that said “ad”. Not sure I would see it if I was just searching for an app.

@siracusa or in my instagram feed!

@siracusa The "Ad" badge should be near Get/Buy… I do home  support (privately—in Newton also), honestly don't think /anything/ is clear.

@siracusa it's also probably not that big a deal if you don't know it's an ad. Is that worse than crap search results? People are inoculated

@siracusa I have a coworker who ALWAYS clicks the ads, even if they aren't really what the search was about, ;_;

@siracusa heck, I'm a techie and have sometimes accidentally clicked on a Google result ad.

@siracusa in a world full of Taboola ads, it’s easy to see why Apple would see theirs as clearly marked

@siracusa “clearly-marked” = different colour that means look here to the media. Then again they use the same strategy with their ads.