No way it is SuperHuman. If anything in that category, it is Notion, as almost every start-ups use it. SuperHuman can be a billion dollar Company, sure, but will it be mainstream the way Stripe of Uber are (or Carta could be) - no way. But I appreciate the tradition!
[new post] The Breakout Tech Company Of 2019: Superhuman http://haystack.vc/2019/12/17/the-breakout-tech-company-of-2019/ … (As a fun annual tradition, I try to pick one company as the "breakout" for that year. This year, there are honorable mentions, too. It's entirely debatable, and these co's have a long way to go.)
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Notion is honorable mention, but likely smaller addressable market.
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Why do you think prosumer / luxury SaaS is such an opportunity? I’m having a hard time imagining that it exists outside of the valley’s echo chamber right now. Do you expect that to change for large companies where the $$ is? SH needs to shift away from prosumer to succeed IMO
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generational change to full digital native. looking for time back, productivity hacks. able to charge on card but is a biz expense.
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Not sure about an email client that doesn’t do much more than gmail client is a break out company
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Breakout opportunity but not a slam dunk.
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I’m biased but I’d argue it’s TripActions.
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Fantastic company tho usually the breakouts I write about here are mostly consumer facing tho Trip has a bit of that
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My $'s on both Notion & Figma over Superhuman based on this data + anecdotes that point to it. Still a big fan of Superhuman though!pic.twitter.com/etWsHaNa3t
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totally - it is debatable & I struggled w/ it. Figma will face big big competition & Notion has alternatives. Superhuman broke out *to me* for how they challenged convention around consumer purchase & usage behavior
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