"Identify the popular nodes that can create the majority illusion for the target audience."https://twitter.com/semenoffalex/status/617025001091416064 …
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"These influencerati must then be persuaded to adopt the desired behavior or product."
The article seems to think they don't already do this. It might have been cheap influence 5 years ago but the market is correcting.
Influencers with large audiences on Youtube, Instagram and Twitter quickly learn their value.
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