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Sara Varni
@saravarnibright
San FranciscoJoined February 2009
Sara Varni’s Tweets
Why luxury brands are thriving despite the economy—and what that means for marketers
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My worlds are colliding - excited for the newest integration with Commerce Cloud! Now every retail marketer can get a 360 view of their customer with SMS. 🛍️🛒💕
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new year, new integration
Attentive x @salesforce Commerce Cloud is now live!Show this thread
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Whoever renamed fanny packs to “belt bags” should host a masterclass in product positioning.
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Great feature today on how customers are using SMS to build 1:1, personal relationships at scale.
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"Customers don’t want a batch and blast world."
New today @modernretail: Brands are increasingly turning to live agents for SMS strategies, w/ @calpaktravel @Homethreads1 @draperjames @attentiveHQ
modernretail.co/marketing/why-
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13 ways to strengthen your company’s market optimization resources
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Sending good vibes to all of my former colleagues on the eve of - I'm sure it's going to be an awesome event!
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Party time, excellent. 🎃👻🎉
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Excited to talk with and on all things pipe gen as we look ahead to planning for 2023.
Pipeline Summit
November 10th, 2022
10:00 am - 1:00 pm PST
Save your spot here:
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Had a good time talking with about setting a corporate message that works for everyone who needs to use it - not just reporters or analysts.
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New on In Depth 
Startups often write off enterprise marketing tactics, assuming the lessons don't apply to small budgets & teams.
But after cutting her teeth at @salesforce & @twilio, @saravarnibright makes the case for leveraging these playbooks.
review.firstround.com/podcast/episod
Startups often write off enterprise marketing tactics, assuming the lessons don't apply to small budgets & teams.
But after cutting her teeth at @salesforce & @twilio, @saravarnibright makes the case for leveraging these playbooks.
review.firstround.com/podcast/episod
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Is 2023 planning top of mind for your team?
Save your seat for Pipeline Summit on November 10!
Hear from leaders at , , , , and MORE 💡
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1,400+ marketers joined us live in NYC and tuned in virtually to discuss all things conversational commerce 
over 20 breakout sessions, peer roundtables, and countless opportunities to network and learn from the brightest minds in marketing; #Thread22 was one for the ages.
over 20 breakout sessions, peer roundtables, and countless opportunities to network and learn from the brightest minds in marketing; #Thread22 was one for the ages.1
💛💛💛
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I spy an @attentiveHQ ad in today's @Casey video 
youtu.be/fIdRWKel0xQ?t=
youtu.be/fIdRWKel0xQ?t=
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Attending @attentiveHQ 's #Thread22 marketing conference was thoroughly energizing. Great marketers sharing insights from fascinating brands. Here are some themes that stood out 
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Very inspiring to hear from today. Great perspective on focusing on what matters, being an intrapreneur and leading authentically.
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transparency isn't new to @justbobbibrown
at #Thread22, she shared that when she started building her brand, she'd send lipsticks to customers with a list of ingredients
now, she uses SMS to educate her audience about @jonesroadbeauty products
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Can't wait for tomorrow. If you are in NYC, come join us!
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time is running out
join us tomorrow at #Thread22, where you’ll discover the latest innovations in this rapidly emerging space and learn from the brightest minds in marketing
Oct. 6-7
NYC or virtually anywhere
bit.ly/3PVGNg1
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I wish that San Francisco was more like SFO…except that part of Terminal 3 that is not redone yet.
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Check out our Holiday Reboot! I feel like I'm back in middle school listening to Color Me Badd.
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our texts are the bomb dot com 
learn how the hottest brands use SMS marketing to reach their customers with personalized messaging that converts!
learn how the hottest brands use SMS marketing to reach their customers with personalized messaging that converts!Show this thread
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I'm writing about new marketing channels for the Fast Company Executive Board - here is my latest article -
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Good luck to all of my friends this week with the final push before - you’ve got this! ☁️🎉
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❤️
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Shane Hawkins, the 16 year old son of the late Taylor Hawkins playing the drums during “My Hero” with the Foo Fighters during the tribute show to his dad, has me 
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SMS Marketing by the Numbers: 30+ Texting Statistics You Need to Know - Text Talk | Attentive:
Can’t wait for this session! Come join us - October 6th and 7th in NYC. twitter.com/attentiveHQ/st
This Tweet is unavailable.
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Loved this podcast from on managing to 3 top priorities, finding true product/market fit (twice!), and creating magical e-commerce experiences.
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The 90's called...and we texted back. Throw on your flannel and get out your Logic Case. It’s time to reboot your holiday marketing strategy. Check out our top tips, customer highlights and more!
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we're thrilled to announce that Attentive has been named to the Forbes 2022 #Cloud100
Cloud 100 is the definitive ranking of the top 100 private cloud companies in the world, published by @Forbes in partnership with @BessemerVP @SalesforceVC
Cloud 100 is the definitive ranking of the top 100 private cloud companies in the world, published by @Forbes in partnership with @BessemerVP @SalesforceVC14
Here’s why behavioral targeting promotions can strengthen business
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Very excited to announce text-to-buy with Shop Pay today. Go @attentivemobile go!
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more than half of mobile shoppers abandon their carts because the checkout process is too complicated. what if there were a simpler way to drive conversions via SMS?
introducing text-to-buy 
fewer steps 
faster checkout more sales
fewer steps faster checkout more salesShow this thread
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So excited for our first ever user conference - Thread! Come join us in NYC - Oct 6th & 7th - to hear about the future of Conversational Commerce.
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We’re excited to announce Thread, Attentive's inaugural conference for conversational commerce.
Oct 6-7
NYC & virtual
#Thread22
Oct 6-7
NYC & virtual
#Thread2211
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So excited to see this go live! 🔥🎉🙌
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#WorldEmojiDay
is July 17, but we thought emojis deserved an entire month
we're thrilled to introduce #Mojicode our daily emoji puzzle game. play daily, challenge your friends, and build your win streak. 
is July 17, but we thought emojis deserved an entire month
we're thrilled to introduce #Mojicode our daily emoji puzzle game. play daily, challenge your friends, and build your win streak. Show this thread
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- I randomly feel like you would appreciate this sentiment.
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She/He's a 7 but....is the new "is there a doctor on this plane?" meme. Hoping it ends soon. I'd even take people posting their Wordle score again.
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Go dubs!!! My Bay Area pride is at level 11 right now.
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Big day @attentivemobile 🎉💬🛍
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when brands don't act on the opportunity to have a conversation with customers, they can miss out on significant revenue.
that's why we're excited to introduce Attentive Concierge
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Super excited to announce @attentivemobile Concierge today powering personalized shopping at scale with sms -
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