Hi hipsters actually are good http://theviewfromhell.blogspot.com/2012/11/fungibility-and-loss-of-demandingness.html …
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@sarahdoingthing@KevinSimler Anyway, successful brands regularly gain sufficient cultural monopolies that it's easier to switch subculture. -
@sarahdoingthing@KevinSimler I guess hipsterdom protects the subculture from brand monopolization & increases internal status legibility. - 1 more reply
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@sarahdoingthing@KevinSimler Hah. Mountain Dew actually tried the "many faced" thing, with extreme sports but also video games. -
@sarahdoingthing@KevinSimler Didn't work well. - 2 more replies
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