@GabrielDuquette of course that's a market where people are trying to portray individualism, so Coca-Cola is a limited solution
@GabrielDuquette similar thing in perfume - really hard to get that unity, mass market stuff can do it better than indie
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@GabrielDuquette usually the mass market stuff is wrecked in other ways (too sweet, like ketchup) - - 4 more replies
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