Shopping off curated collections by 'experts'
Books1 - fivebooks.com/best-books/tim
Books2 - bookshop.org/contributors/p
Beauty - shopmyshelf.us/drnazsaedi
These arent top-tier influencers but microinfluencers.
Looking for more examples - part of a category I called 'curated commerce'
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Another variant or subset of this is what referred to a few days back - expert-led shopping; these are via consultations -
interior design - theexpert.com
fashion - wishi.me
fashion++ - curated.com
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Replying to @suchitasalwan and @sajithpai
... Influencers or creators, they're using subject matter experts to 'curate'. Think stitchfix, but a more public curator.
supergreat.com
wishi.me
theexpert.com
shopmyshelf.us/home
Here's a few I like. There's also verishop... (Contd)