this should have said months instead of weeks but still it's pretty funny
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>last few weeks Probably more like months. A pitch like this would span a quarter or two, at minimum. Also, I think the existence of this thread proves it was a success.
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this is true - lots of companies spend a year in advance planning super bowl campaigns rdown to a granular level. it's just funny how its based around an unrefined rebranding of the character who makes nut jokes on social media, can't imagine what their plan B might entail
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And then Kobe died so they cancelled their SB commercial. -https://www.independent.co.uk/news/world/americas/super-bowl-mr-peanut-commercial-dead-kobe-bryant-mascot-ad-a9304756.html …
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yup! my tweet was more of a consideration in the aftermath - but it sounds like they're going to pause things and then resume the rebrand campaign after the super bowl
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very cool to have this tweet I thought of in 30 seconds featured in a Vulture article with many other people whom I am very fond of. this will be my final public statement on the matter.https://www.vulture.com/2020/01/the-mr-peanut-death-commercial-controversy-explained.html …
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Couldn’t they just let him retire and build houses for Habitat for Humanity?
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I see what you did there. Nice.
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Donald Draper would like to be excused from this narrative
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