Reforge

@reforge

Selective growth programs for experienced professionals in marketing, product, data, and engineering.

Vrijeme pridruživanja: siječanj 2009.

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  1. 15. kol 2019.

    Today is the Last Call for Fall applications! Learn from growth leaders who grew , , , + more. Click here to apply: 

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  2. 7. kol 2019.

    Applications now open for Fall 2019. Learn from leaders who grew HubSpot, Uber, Eventbrite, Pinterest, Atlassian, and more! Join one of our 3 programs: - Retention Deep Dive - Advanced Growth Strategy - Growth Series Click here for info or to apply:

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  3. 7. ožu 2019.

    Today is the Last Call for Spring applications! Learn from growth leaders who grew , , + more. Click here to apply:

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  4. 28. velj 2019.

    Applications now open for Reforge programs. Learn from growth leaders who grew HubSpot, Uber, Pinterest, and more. We’re running 3 programs this season: -Retention Deep Dive -Advanced Growth Strategy -Growth Series Apply here:

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  5. 1. sij 2019.

    “Here is my personal collection of good advice I’ve received over the years. I’ve received plenty but these are the few that I remember AND that I can vouch for from first-hand experience building Front.” - , CEO

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  6. 28. pro 2018.

    Monthly churn is a straightforward way of measuring user base growth, but it can mask serious product retention issues. , Platform , shows us why it's such a poor metric to monitor.

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  7. 26. pro 2018.

    If you want to grow a startup, you have to figure out how to acquire users on Day 0 and get them to come back week-over-week and month-over-month. Here's how , Group Product Manager , identifies a startup's best growth channels.

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  8. 21. pro 2018.

    There’s a new era of AI consumer-based apps spreading around the world where AI isn't just a feature - it's the product. , General Partner , explores three companies leading this trend.

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  9. 20. pro 2018.

    There’s a temptation for fast-growing companies to build their engineering team as quickly as possible, but that's not always a good idea. , Head of Engineering , walks through key lessons learned from scaling Stripe's engineering team.

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  10. 19. pro 2018.

    “Though it’s the harder path, spending that marketing dollar on new customer acquisition is the better way to build value for venture-backed startups.” - , Venture capitalist

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  11. 17. pro 2018.

    Decision trees are a class of very powerful machine learning model cable of achieving high accuracy in many tasks. , Machine Learning Engineer , recently shared his advice for applying decision trees to machine learning models.

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  12. 13. pro 2018.

    One of the great advantages of a SaaS model is that customers will pay you to build your product. , VC , Formerly Product , wrote a short essay recently on growing a SaaS product by selling it while you are building it.

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  13. 12. pro 2018.

    Thinking of trying out podcast ads? , Marketing Manager , spent $51,975 on podcast advertising, and here are the lessons she learned.

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  14. 7. pro 2018.

    Successful companies resulting from pivots—like Slack and Twitter—are exceptions rather than the norm. , managing partner , shares three reasons why startups should consider “starting over again from scratch” instead of pivoting.

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  15. 6. pro 2018.

    Zapier receives 7.3M visits a month, and over half of all their total traffic comes from search. In this brief, , growth marketing consultant, shares the SEO and user acquisition strategies used to generate millions of visitors per month.

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  16. 5. pro 2018.

    For founders, achieving product/market fit is an obsession from day one. , founder and CEO of , shares the process he used to reverse engineer product/market fit and grow his email startup.

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  17. 30. stu 2018.

    “Startup CEOs need to think about these transitions from day one and consider how to address the real sense of loss these transitions mean to early employees.” - , an adjunct professor , on the transition from startup to scale up.

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  18. 29. stu 2018.

    Marketing executives make important decisions, but aren’t always content experts themselves. , marketing director at Animalz, shares great advice on what marketing executives can do to avoid creating unnecessary constraints in their team.

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  19. 27. stu 2018.

    Experiments are at the forefront of strategic and meaningful decision-making. In this brief, Jacob de Lichtenberg, VP Product , former PM Lead , shares his checklist for overcoming bias and correctly interpreting experiment results.

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  20. 26. stu 2018.

    “The Kano model becomes a great way to explain to stakeholders and project owners how to tackle hard decisions.” - , Co-founder , on using the Kano Model to analyze and prioritize product design features.

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