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randfish's profile
Rand Fishkin
Rand Fishkin
Rand Fishkin
Verified account
@randfish

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Rand FishkinVerified account

@randfish

Founder of @SparkToro, husband to @everywhereist, feminist, author of "Lost & Founder". Formerly @Moz. I tweet ~40X/wk on marketing, tech, & startups.

Seattle, WA
sparktoro.com
Joined June 2007

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    Rand Fishkin‏Verified account @randfish Aug 12

    Make $10mm. Crickets. Raise $10mm. Everyone writes about you. You get invited to all the hot events. Your network goes crazy with congratulations. This is how we get a culture that trains founders to raise $$ > make $$.

    9:40 PM - 12 Aug 2018
    • 2,242 Retweets
    • 8,217 Likes
    • Mediazoic David Tile Luke Cusack Jordan Nilsen Anne Mai Bertelsen Daniel K O'Leary Michael Farrell Stephen O Sushant
    225 replies 2,242 retweets 8,217 likes
      1. Rand Fishkin‏Verified account @randfish Aug 21

        I was interviewed on this topic by the team @atriumllp; they crafted this article on why you should consider alternatives to venture: https://www.atrium.co/blog/reconsider-vc-funding/ …pic.twitter.com/MokUlMdZX7

        1 reply 16 retweets 50 likes
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      1. New conversation
      2. thinman‏ @thinman Aug 12
        Replying to @randfish

        More value is placed on the attention of investors over the attention of customers. Which is weird. Harder to make something worthy of customers' attention, IMHO.

        3 replies 8 retweets 136 likes
      3. Rand Fishkin‏Verified account @randfish Aug 12
        Replying to @thinman

        I do think it's weird (and I bet investors do, too) that so much energy is spent attempting to impress investors > customers.

        5 replies 9 retweets 92 likes
      4. thinman‏ @thinman Aug 12
        Replying to @randfish

        I'm probably *really* naive in this view, but I'd think that attracting and retaining and growing an audience of customers eager to fork over hard earned cash for whatever it is you e got cookin', would be more than enough to attract the attention of investors.

        3 replies 0 retweets 19 likes
      5. Rand Fishkin‏Verified account @randfish Aug 12
        Replying to @thinman

        Not naive; it makes initial sense. The rub is how institutional capital operates -- very different from personal investing. The model of 200 investments, 5 wins, 15 nice-to-haves, 20 more that didn't really move the needle, and 160 that died forces the outlier bias.

        2 replies 5 retweets 53 likes
      6. thinman‏ @thinman Aug 13
        Replying to @randfish

        Great insight. Thx. Industry media must know that the marketing machines will surface all the shiny jangly optimized announcements about the latest raise, but it shouldn't take an investigative journalist to dig up a story about a successful startup *other* than the big raisers.

        0 replies 1 retweet 3 likes
      7. End of conversation
      1. New conversation
      2. Scott Wainner‏Verified account @scottwww Aug 12
        Replying to @randfish

        Yep. Case in point: I sold a company in 2012 for $34MM as 100% owner, no funding, zero debt. 12yrs of work. Barely a media mention, yet the deal was bigger than TechCrunch sale, Flickr etc. The valley bestows the success moniker and hype on those who raise.

        14 replies 12 retweets 214 likes
      3. Rand Fishkin‏Verified account @randfish Aug 13
        Replying to @scottwww

        That's awesome Scott. Congrats!

        0 replies 0 retweets 23 likes
      4. End of conversation
      1. New conversation
      2. Wil Reynolds‏Verified account @wilreynolds Aug 12
        Replying to @randfish

        Is it too simplistic to say, why are we cheering for people who got a loan. Getting a loan is nothing to cheer about, turning that loan into a business that makes a consistent profit that should be what we congratulate people on.

        3 replies 5 retweets 69 likes
      3. Wil Reynolds‏Verified account @wilreynolds Aug 12
        Replying to @wilreynolds @randfish

        We congratulate the start, not the finish. Raise money - congrats Make money - crickets Go into debt for new house - congrats Pay off house - crickets Get married - let's have a huge wedding for 10-30k & go in debt - congrats Stay married - crickets

        15 replies 102 retweets 416 likes
      4. Stefanie Grieser  ✨‏ @smgrieser Aug 12
        Replying to @wilreynolds @randfish

        Very true. Except for the finish line of an Ironman. That is one place where the finish is very much celebrated & congratulated. And for good reason.

        1 reply 0 retweets 21 likes
      5. Rand Fishkin‏Verified account @randfish Aug 12
        Replying to @smgrieser @wilreynolds

        I feel like sports does a broadly good job of this -- celebrating participation and wins > buying running shoes. Lots of other things I wish sports world did well, but...

        2 replies 0 retweets 17 likes
      6. Sten  👨🏾‍💻 🤷🏾‍♂️‏ @stenpittet Aug 13
        Replying to @randfish @smgrieser @wilreynolds

        Strangely I feel some of the issue come from startup culture mimicking sports, and competing on valuation. There are strong incentives to grow your paper value fast, beyond the reasonable aspects of GTM strategies.

        1 reply 0 retweets 2 likes
      7. Paul Anthony Williams  🎺‏ @PaulAntWilliams Aug 13
        Replying to @stenpittet @randfish and

        You can't fake it in sports though; get onto the field and you're immediately found out. Startups have definitely bullshitted their way all the way to an exit.

        2 replies 0 retweets 8 likes
      8. Sten  👨🏾‍💻 🤷🏾‍♂️‏ @stenpittet Aug 13
        Replying to @PaulAntWilliams @randfish and

        True. Incentives can cause weird behaviors though.pic.twitter.com/QrnWQDRsIH

        1 reply 0 retweets 15 likes
      9. Paul Anthony Williams  🎺‏ @PaulAntWilliams Aug 13
        Replying to @stenpittet @randfish and

        Oh for a startup equivalent to thishttps://youtu.be/397fpe0fNTg 

        0 replies 0 retweets 4 likes
      10. End of conversation
      1. New conversation
      2. Garry BUIDL Tan‏Verified account @garrytan Aug 13
        Replying to @randfish

        Preach the fundamentals and the score takes care of itself. The industry has gotten too complex and people rely too much on the signifiers over the signified. A return to focus on revenue and growth is necessary.

        2 replies 9 retweets 72 likes
      3. Rand Fishkin‏Verified account @randfish Aug 13
        Replying to @garrytan

        👊👊👊

        0 replies 0 retweets 6 likes
      4. End of conversation
      1. New conversation
      2. Sam Coren‏ @samcoren Aug 13
        Replying to @randfish

        It’s almost as if the media is trained and incentivized to write about whatever rich white dudes find exciting enough to throw their money away at... 🤔

        2 replies 0 retweets 23 likes
      3. Rand Fishkin‏Verified account @randfish Aug 13
        Replying to @samcoren

        🔥🔥🔥

        0 replies 0 retweets 3 likes
      4. End of conversation

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