“Build your brand” they said. (“They” is anyone who gave any advice on literally anything circa 2004 onward.) “No,” I said. I am an editor. I work behind the scenes. My brand is selflessly bringing out the best in other people, and occasionally taking credit at parties.
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Think outside the box! That's a good idea! https://1440.org/programs/creative-expression/the-box-sessions/ …
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