I think the reason nobody cares about Avatar is that Hollywood decided to allow us to stop caring.
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Franchises sustained entirely by repetition and advertising and prominence, not because a single person earnestly cares
Avatar could still be a huge deal if anybody wanted to make it so. But the numbers didn't work, so it was allowed to cease. Lucky us
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Avatar slumbers in blessèd franchise-death, and the world is safe for now
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The really interesting forthcoming moment is when they try to cold restart the thing, having not even kept a pilot light lit this whole time
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Wait, Avatar's ceasing? Last I checked they were building it directly into Disney World, and making like five sequels nobody asked for
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By my reckoning the Avatar franchise is asleep right now. It'll be impossible to ignore once they wake it up again
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