It's closely related but decades older.
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Thanks. Twitter will use this to make your timeline better. UndoUndo
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Are you familiar with Ben Hunt’s work at Epsilon Theory
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I'm not. Will look into it.
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Marketing is life and life is marketing.
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Thank you for your books.
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Yes. We can think John Watson and psychology for much our stupidity nowadays.
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I'm sorry, I meant marketing, what did I say, stupidity?
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Yep. Creeped and still creeps the hell out of me.
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It is creepy!!!!
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Is it still important to read this foundational text? I've heard of it of course but have things not moved on, eg Chomsky or even Cialdini?
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I think that foundational texts deserve to be read. Those texts may still be insightful, even if things have moved on.
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