Note: there's an editing error in this version of the video; the corrected (and shorter) version is here:https://youtu.be/spiB9wBRUps
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My new video 'How marketing changed everything', about how the marketing revolution shaped not just consumerism, but also religion and politics over the last few centuries. https://youtu.be/UotNmeRncQI
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The process of “figuring out what consumers want, and giving it to them” is often called “Product Development”, or just “Product”, in Tech companies. At least in the Tech companies I've been a part of, the ‘Marketing’ people are focused mainly on advertising.
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Yes, but I think there's a crisper distinction between Product and Marketing in tech since the product development is so ... technical. In fast-moving consumer goods and other industries, the market research is folded much more tightly into product development.
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Is your book spent the best place to go to hear this idea more fleshed out?
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This is phenomenal. I have to admit, I'm a bit shaken right now :) This has proposed connections I've not seen anywhere else. I'm gonna have to watch this 10 times... so many layers. Good luck with your YouTube channel and please keep creating amazing content!
Thanks. Twitter will use this to make your timeline better. UndoUndo
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