Prescription drug advertisements are strange things. If you have a legitimate disease that can be treated with a drug, your doctor should prescribe it, whether you saw an ad for it or not. What does marketing to the consumer accomplish, medically speaking?
People care more about their ailments than any doctor can. And med school can't cover any drug invented since graduation.
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Pharmaceutical reps visit dr offices and medical conventions to leave samples, posters and info about meds. The education is ongoing for drs as well through conferences and online forums. Big pharma doesn't need to market to patients.
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"There's a lot of research that still needs to be done in this area." - My doctor, literally yesterday
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Is it not obvious that often an ailment can be solved by multiple drugs and awareness of one over the other would improve market share for the drug company that markets better? Examples: Tylenol/aspirin. Proton inhibitors.
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There's no such thing in the Netherlands. Hope it stays that way
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If you have a doctor that learns about new medications from TV, find a new doctor.
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