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pilhofer's profile
Aron Pilhofer
Aron Pilhofer
Aron Pilhofer
@pilhofer

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Aron Pilhofer

@pilhofer

James B. Steele Chair in Journalism Innovation at @tukleincollege. Proud @Guardian and @nytimes alum. Co-founder of @documentcloud & @HacksHackers. Yachtsman.

Philadelphia, PA
Joined June 2008

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    Aron Pilhofer‏ @pilhofer Mar 17

    Am I the only one struggling to find the scandal in this morning's Cambridge Analytica reporting? Yes, there was a leak. But not by Facebook. Yes, they used data to profile voters. So has just about ever campaign for 25 years. I literally cannot find anything else of substance

    6:41 AM - 17 Mar 2018
    • 19 Retweets
    • 50 Likes
    • Malware Breakdown Russell Fradin Shaul Adar Francisco Molina Jeff Nolan Ignazio Ziano Jen Kregor Brian Suda Kathy Meßmer
    57 replies 19 retweets 50 likes
      1. New conversation
      2. Aron Pilhofer‏ @pilhofer Mar 17
        Replying to @StevieCC

        Yeah, agree completely. This is a Facebook story, not a leak story or a smoking gun to the oval office or Kremlin (not yet anyway). Voter profiling is nothing new. That said, this is a story. Just not the story many people want to make it into. Not yet anyway.

        2 replies 2 retweets 5 likes
      3. Aron Pilhofer‏ @pilhofer Mar 17
        Replying to @pilhofer @StevieCC

        I have been staring at the tweet I wrote all day wishing I could edit it, revise it. But there it stands. Not saying it's not a story. Of course it is.

        3 replies 0 retweets 3 likes
      4. DFW Legal Hackers‏ @DFWLegalHackers Mar 18
        Replying to @pilhofer @StevieCC

        Think of it this way: w/o the original tweet, there wouldn't be the broader explanations. 😉

        1 reply 0 retweets 0 likes
      5. Aron Pilhofer‏ @pilhofer Mar 18
        Replying to @DFWLegalHackers @StevieCC

        True.

        0 replies 0 retweets 1 like
      6. End of conversation
      1. New conversation
      2. MATech 👩🏽‍💻‏ @MA_In_Tech Mar 18
        Replying to @pilhofer

        Do not fall for the desensitization of this criminal activity. The 65% of the American electorate didn’t vote for this president, his tax cuts, his guns or his entire agenda. They cannot win without cheating. They cheated pure and simple.

        1 reply 0 retweets 1 like
      3. Aron Pilhofer‏ @pilhofer Mar 18
        Replying to @MA_In_Tech

        As I have written many times yesterday, if I could go back and edit that tweet for context, I would. Of course it's a story. I don't thing it is the smoking gun leading to the white house many are making it out to be. And most of what was reported we already knew.

        1 reply 0 retweets 0 likes
      4. Aron Pilhofer‏ @pilhofer Mar 18
        Replying to @pilhofer @MA_In_Tech

        I hope that makes more sense, because I can completely see why that initial tweet did not.

        0 replies 0 retweets 0 likes
      5. End of conversation
      1. New conversation
      2. Drake Martinet‏Verified account @WithDrake Mar 17
        Replying to @pilhofer

        Gotta disagree Aaron. The underlying story is the view into how well or not FB are stewards of the systems they design and control. If they were not thoroughly opaque about this generally, it might be less explosive. Releasing at 5 on a Friday means they know it is too.

        1 reply 0 retweets 47 likes
      3. Aron Pilhofer‏ @pilhofer Mar 17
        Replying to @WithDrake

        That's true. I don't think FB handled this at all well. I don't think there's a lot in here we didn't already know, though. And certainly nothing that amounts to a smoking gun. This all still feels a bit like a corkboard filled with yarn and newspaper clippings.

        4 replies 0 retweets 3 likes
      4. DFW Legal Hackers‏ @DFWLegalHackers Mar 18
        Replying to @pilhofer @WithDrake

        Interestingly, this comes when more alternatives will arise related to monetization of Social platforms w/ Blockchain.🤔

        1 reply 0 retweets 0 likes
      5. Aron Pilhofer‏ @pilhofer Mar 18
        Replying to @DFWLegalHackers @WithDrake

        Yes, absolutely right.

        0 replies 0 retweets 1 like
      6. End of conversation
      1. New conversation
      2. Jerry Hall‏ @CivArchive Mar 17
        Replying to @pilhofer

        Stunning to see this question coming from someone with your background. My assumption is that you are a good person that innocently can't fathom how nefarious people will use this data to harm hundreds of millions for decades. In truth, this is the tip of the iceberg.

        3 replies 0 retweets 10 likes
      3. Aron Pilhofer‏ @pilhofer Mar 17
        Replying to @CivArchive

        Yeah, my original tweet lacked context, and I wish I could go back and edit. But. Not saying it's not a story. It is. It is, however, a Facebook story mainly at this point. I'm struggling to see (yet) how this is a smoking gun to the oval office. It may be eventually, absolutely

        2 replies 0 retweets 2 likes
      4. Sujal Shah‏ @sujal Mar 18
        Replying to @pilhofer @CivArchive

        You need to clarify that. It did not come across in your original tweet. This is newsworthy, full stop. (Wish one could add footnotes to tweets that get retweeted)

        1 reply 0 retweets 0 likes
      5. Aron Pilhofer‏ @pilhofer Mar 18
        Replying to @sujal @CivArchive

        Agreed. But, I posted it, so I deserve to take the lumps.

        0 replies 0 retweets 0 likes
      6. End of conversation
      1. New conversation
      2. Vivian Schiller‏ @vivian Mar 17
        Replying to @pilhofer

        That it was more than two years since they revealed. And.... That most people didn't know this level of targeting was even possible. Not breaking news at all, but no doubt will shock countless people.

        2 replies 0 retweets 15 likes
      3. Aron Pilhofer‏ @pilhofer Mar 17
        Replying to @vivian

        Yah, that may be. But we've been reporting on big data and politics for like two decades. The Obama campaign generated voter profiles on like 140M Americans. This is usually written in a sort of whiz bang, golly gee way. Now suddenly this is distopian.

        5 replies 0 retweets 4 likes
      4. Aron Pilhofer‏ @pilhofer Mar 17
        Replying to @pilhofer @vivian

        Correction: 180 million Americans. And the campaign "harvested" information it gleaned from those who interacted with Obama online.

        3 replies 0 retweets 3 likes
      5. 1 more reply

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