That sounds obvious, doesn't it? And yet few if any schools and universities can bring themselves to teach programming this way.
I believe the decrease in female CS majors was due to microcomputers. What's not true is that this was because they were marketed to boys.
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The history of microcomputer marketing is effectively a controlled experiment proving this.
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In the beginning it was completely neutral ("16K RAM!"), yet the people it attracted were very disproportionately male.
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