Irreverent and informal both mean caring about what really matters instead of what you're supposed to.
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@paulg I'd argue that what they mean is more like "not caring about things which don't matter very much", which is not quite the same thing.
@TyphonBaalAmmon Hrm, that's true. I'm implicitly assuming the subject is earnest and energetic, which in truth is a minority.
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@TyphonBaalAmmon Which makes this a honeypot. All the people liking or retweeting it are outing themselves as earnest and energetic.Thanks. Twitter will use this to make your timeline better. UndoUndo
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