It works the other way too, incidentally: if you build something for which your friends are the target market, and they don't use it, except occasionally out of loyalty to you, it's a bad idea. At least so far.
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You can generalize "friends" to "people who know what the available options are." E.g. if you wrote something for car dealers and lots of car dealers started using it, that would count too. But your friends are the most convenient group of this type.
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Start scaling it outside your friend circle.
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overleaf?
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would love to hear if anyone has examples of any companies that started this way :)
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Facemash is one
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The word “young” is a dangerous snare, though: leads to ignoring the 70% of the marketplace who AREN’T young. (And to traps like the startups that sell services your mom used to do for you before she kicked you out of the basement—invariably labour-intensive, unprofitable.)
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to be charitable, older programmers are a bit more likely to know when their idea is worth money
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