Twitter is a linguistic pedantry machine. Discuss.
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An idea like "police should exist" could be very popular generally but unpopular in certain circles, so it might be helpful to defend it in those circles where it's unpopular.
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to a first approximation fashionableness is just popularity among a certain group of influential people. Matt is probably thinking of ideas that are popular among "ordinary" people yet not popular among the fashion-deciders
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It's possible that good "popular" ideas need to be regularly defended, lest they get taken for granted and become unfashionable. eg. freedom of expression and dissent.
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Put another way, while one is ignoring a good "popular" idea - its critics are dominating its discourse, and busy persuading people. Good ideas need persuasive maintenance, regardless of how popular they are.
End of conversation
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I suspect Matt means popular among people vs fashionable in elite Twitter conversation. An idea being unpopular in a small group doesn't make the idea unpopular overall. So popular ideas still need defending in those subgroups, where they are unpopular. Global vs local.
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And to the extent they diverge, tracking "fashionable" is more important. The social landscape and pressures against extolling certain views, regardless of popular sentiment, is good reason to give those ideas the voice others won't, if we can be that brave.
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