You know the key thing people forget in startups is how non-obvious things are for a decade before they become obvious There is a real skill in pushing constantly and never letting up. Founders and early team/investors are prime movers to drive the message into manifestation.
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What makes a good idea?
A really good idea opens up a whole new territory for other people to work in.
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And that makes it difficult to explain and understand. Demonstrating this becomes challenge and when done right, the life of a unicorn begins
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