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One of the things standing in your way is that such ideas have to come from cryptocurrency experts, and yet most cryptocurrency experts are proud of their mastery of the currently difficult user experience, and thus minimize it.
Present-day cryptocurrency experts are like neckbeard hackers in the 80s saying "who needs more than a command line?" and thus failing to invent GUIs. Or if you want a more recent example, the people who said "just write a cron job" and thus failed to start Dropbox.
Being an expert means doing hard things easily, and this, paradoxically, makes you blind to opportunities to make them even easier. And yet such opportunities yield hyperlinear returns. Make something half as difficult, and you'll get way more than twice as many users.
On fire dude
With nbatopshot they've abstracted away the blockchain aspect of it, removing that friction has been key to their success.
Hey, we're working on this! I'm going to email you something cool. 
Marlowe, a cardano project for example allows non crypto people to write smart contracts in financial language
In the future everyone trades @nba_topshot as currency.
Why facebook, when we have Usenet :)
This is actually good insight. I've realized that the broader population has difficulty understanding blockchain concepts and cryptocurrencies in general. The current enthusiasm is only due to the parabolic rate of return on bitcoin.
I don't think the broader population has a difficult time understanding what a blockchain is. But even those creating cryptocurrencies or building on blockchains don't really understand what use cases make a blockchain necessary.
Exactly what @mcuban said on the @BanklessHQ podcast this week.
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