If you want to understand Airbnb, it helps to understand its history: a discovery, followed by a year of grinding persistence, followed by explosive growth when they finally got everything right.https://blog.ycombinator.com/the-airbnbs
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Is asking “What most surprised you?” a tactic you use often in coaching startups? Is “surprise” usually an important clue that people often dismiss?
It is, but because those tend to be the most important insights, not because there's a risk they'll be dismissed.
