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But isn't there supposed to be a sort of firewall between the editorial and business sides of news companies? If so, journalists shouldn't be thinking about business models. Surely that wasn't why Jim Lehrer strove to be neutral, for example. It was a matter of principle.
PBS is the exact type of non-competitive market Yglesias describes, it’s an actual monopoly on public service broadcasting with an official neutrality charter
Not the same thing. Picking a political line is like choosing to aim at older people, or at young hip urbanites. It will affect who buys ads, but the ad buyers aren't driving the content.
That wall got annihilated when newsrooms started looking at their analytics.
The biggest newspapers ever were “yellow journalism” so i don’t think it makes sense to say that media is “supposed” to be neutral or that non-neutrality kills papers
I’m not being facetious, honest question: either directly or indirectly, aren’t individual journalists rewarded by bringing in more clicks/subscribers/rev? Doesn’t this incentive affect coverage decisions? Possibly yes, but how much?
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