Judged by usage, it's just a pejorative term for a man.
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Since I’ve been spending more time in the US I’ve started calling everyone bro and dude — much to the annoyance of my mother.
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What’s the journo equivalent of tech bro?
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Though its usage has changed, I read "bro" as more nuanced than a blanket pejorative.. A "bro" is a man who has become a caricature of what his identity group values. "Bro" is an accusation of insular thinking and self-aggrandizement -- thus "tech bro", "frat bro", etc
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