On this day in 1976: Microsoft name is trademarked Microsoft logos from 1976-1987:pic.twitter.com/DzcmnQu26m
Notice the trend toward increased legibility. It's a common mistake in young companies to trade legibility for distinctiveness. We encourage founders to go straight to the logo they'll have when they get that out of their system.
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But 80s heavy metal logo Microsoft could have had some amazing marketing campaigns
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Microsoft: Master of Puppets
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In a sense I agree with you, but such a rationale can (and does) lead to the "open-sansification" of startup logotypes. They just pick an icon, a google font, and type their name in plain text. That's not branding.
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It may not be branding, but it's better than what they do by default.
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It is kinda ironic though, since the 1982 logo is more readable than the 1987 one.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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