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paulg's profile
Paul Graham
Paul Graham
Paul Graham
Verified account
@paulg

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Paul GrahamVerified account

@paulg

paulgraham.com
Joined August 2010

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    Paul Graham‏Verified account @paulg 28 Apr 2019

    One thing I learned early on is that, on the internet at least, the title you give to an essay has a huge effect on its spread. This is the least viral title I ever used (which is why you haven't seen this one), but I still like it. http://paulgraham.com/prcmc.html 

    2:53 AM - 28 Apr 2019
    • 45 Retweets
    • 634 Likes
    • snordale Zeeshan Zia David Benson Bengal Cavalry robertneal.eth Bill Adelberger Product Jagaban ⚡️ David Kofoed Wind 🚢 Elena Luzi
    26 replies 45 retweets 634 likes
      1. Paul Graham‏Verified account @paulg 28 Apr 2019

        The viral version would be "Why DHH is wrong about selling your company." But ugh.

        19 replies 2 retweets 174 likes
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      2.  🚀 Ch Daniel (Simple.ink)‏ @chddaniel 28 Apr 2019
        Replying to @paulg

        In a sea of information, sadly we have to I’ve been writing daily for 5 months now and I wish I could give a 1-word title sometimes. Like a chapter. But... I know myself I wouldn’t click on it then Maybe also since they’re for the Startup/SaaS field...?

        2 replies 0 retweets 4 likes
      3. RJ Youngling 🔬‏ @YounglingAndCo 28 Apr 2019
        Replying to @chddaniel @paulg

        Get ur point but it’s not sad. We’re writing for humans not machines so we need to optimize it for them. So just as in classical physics you obey Newtonian physics, we should obey social psychology. I think we’re too biased against that in SV which is counterproductive

        1 reply 0 retweets 2 likes
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      2. Charlie Copprell‏ @ccopprell 28 Apr 2019
        Replying to @paulg

        What do you think makes for a viral title? Which of your essays have the most viral titles?

        1 reply 0 retweets 5 likes
      3. Paul Graham‏Verified account @paulg 28 Apr 2019
        Replying to @ccopprell

        Titles beginning with questions, like How or Why, followed by something people care about. E.g. "How to Do what You Love."

        2 replies 3 retweets 65 likes
      4. Show replies
      1. Ankur Agarwal‏Verified account @annkur 28 Apr 2019
        Replying to @paulg

        The site needs bigger fonts :) and may be support for safari’s readability feature.

        0 replies 0 retweets 7 likes
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      2. Abhijeet Mukherjee‏Verified account @abhijeetmk 28 Apr 2019
        Replying to @paulg

        Wow, how did I miss this one? Phenomenal post, hit close to home. You said things that many startup and small business owners are afraid to say in public. “Bored of your business? Come on” ...”Hoping to make a windfall? That’s not why people do it” .. you said what had to be said

        1 reply 0 retweets 1 like
      3. Abhijeet Mukherjee‏Verified account @abhijeetmk 28 Apr 2019
        Replying to @abhijeetmk @paulg

        ... I find particularly this part to be brutally true:pic.twitter.com/k6EWtiNZOI

        0 replies 0 retweets 6 likes
      4. End of conversation
      1. Andrew Ruiz‏ @then_there_was 28 Apr 2019
        Replying to @paulg

        That’s one of the reasons why I like highlights. Allows me to give an alternative “title” of an essay or lecture to readers. You see the same thing happening with Joe Rogan podcasts. They’re broken down into Joe Rogan clips.pic.twitter.com/2BY8azObH8

        0 replies 0 retweets 9 likes
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      2. mwengler‏ @mwengler 28 Apr 2019

        It happens if buyer is better at managing company than seller. Or at least thinks she is.

        0 replies 0 retweets 1 like
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