Investors like founders who seem confident. But the way to seem confident is not to act confident. Investors see through that.
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The way to seem confident about your startup is to honestly ask yourself if it's worth investing in. If the answer is no, don't raise money. If it's yes, then when you tell people they should invest, you'll have the confidence that comes naturally from telling the truth.
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Being worth investing in doesn't mean your startup is guaranteed to succeed, but merely that the expected value is higher than the valuation you're asking. If the outcome if you succeed is big enough, the probability can be surprisingly low. In early rounds, a couple percent.
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Confidence in execution is key. The business/idea is a commodity, the team is what investors bank on. They want a team that will deliver and handle all the setbacks, challenges and roadblocks that the business road delivers.
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Bezos told his early investors there was a 70 percent chance of them never seeing their money again.
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But many first time founders are wracked by doubt. Maybe "trust your analysis and take the scary jump; most other scary things in your life have been growth opportunities and you should treat this similarly" is more helpful for them.
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“Investors invest in good investments”
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Paul, I ask for thirty cents. Then twenty percent of all tweets, yours for the taking!
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