Projects that yield great results often wouldn't seem promising to a rational person. Fortunately some people have a compensating irrationality: they're so interested in the project that they'll work on it for its own sake.
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One reason big companies can't do what startups can is that people in big companies aren't allowed to have this kind of irrationality. You can't work on something just because it seems cool. You have to explain what the benefits will be. A reasonable request. All too reasonable.
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Y Combinator itself was an instance of this pattern. We had no idea if it would make money. But it seemed like a cool thing to try. And being an instance of this pattern helped us to see it in startups that applied.
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Airbnb for example. What rational person would work on such an unpromising idea? But we could see that they were like us in being really into their apparently unpromising idea, so we suspended our disbelief.
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The way I like to put it is reason is the opposite of love. You need reasons where there isn’t enough love.
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This is one of the great frustrations of working for a large corporation. Everything needs an ironclad business case with very little risk.
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I think that's the gap 20% time projects were meant to fill. Unfortuantely that concept seems to be disapearing.
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This is where you need an irrational leap to reach a higher peak of rationality.
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square peg, round hole
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I don’t think it’s quite that black and white in terms of big companies and the ability to work on “something cool.” I’ve seen it inside large organizations. Yes there’s more governance (than an early startup), but later stage startups start to get reasonably rigid too.
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I’m seeing more and more companies make an attempt at creating a “black ops” group that does have freedom and is governed by different metrics. It’s insanely hard, but it’s happening.
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At the point that the black ops group is governed by any metrics at all, it's fundamentally not capable of doing what gives startups freedom;https://www.ribbonfarm.com/2016/03/17/go-corporate-or-go-home/ …
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